Paris & Co.
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UI / UX—
UI / UX—
Paris & Co. is a design company with product design, future vision, and scale design team as their key offerings. The goal of the website demanded that we build a very scalable and friendly CMS website without sacrificing the modern, minimalistic and sophisticated design approach. We needed to give a character to the website so we introduced a yellow floating circle that scrolls with the user and changes size based on the scroll position in the viewport. This way, we are able to communicate one of the main services they provide, which is the Scalable Design Team indirectly using the scroll-based scaling yellow circle. Almost all images on this website are rendered in WebGL to harness the power of the GPU, creating interesting image effects only possible through this means. We also used a big Swiss typography style approach to lay emphasis on key areas alongside big and vibrant images and video reels.
What We Do
Initial diagnosis of all projects with clients that approach us is very essential. This way, we can help the client provide us with as much information about the project as possible. This facilitates both us and the client to surface the real problem that needs solving. We served, asked, listened, empathized, and summarized all that we have gathered from this process. After this, it is time to get our hands dirty exploring various design possibilities that are tailor-made to solve this unique problem. This intensive design-thinking process can take several days to arrive at a consolidated solution that serves the needs of the client. The rest is what you see and will see as a result of carefully augmenting together all the principles of design.
The goal of the website demanded that we build a very scalable and friendly CMS website without sacrificing the modern, minimalistic and sophisticated design approach.
In a Nutshell
Working collectively with any client on any project is not only compelling but also strengthens our technical know-how on the products and services they provide for their users. We being the reason behind their ever-growing success is our mission, and hence, we will do all it takes to help them grow their business and make profits. It's what we do.